{"id":9502,"date":"2018-04-12T09:08:43","date_gmt":"2018-04-12T08:08:43","guid":{"rendered":"https:\/\/optimumventas.com\/?p=9502"},"modified":"2025-03-04T11:20:47","modified_gmt":"2025-03-04T10:20:47","slug":"recycled-and-reused-content-reusing-training-content-for-digital-tools","status":"publish","type":"post","link":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/","title":{"rendered":"Recycled and Reused Content: Reusing Training Content for Digital Tools"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row][vc_column][vc_column_text css=&#8221;.vc_custom_1738916123093{margin-bottom: 0px !important;}&#8221;]\n<h2>Optimum Sales \u2013 Recycled and Reused Content: Reuse of Training Content for Digital Tools<\/h2>\n<p>The company Conduent Learning Services has published a new study this year in the United States on the opinion that training managers in this country have about the use of digital content in training processes.<\/p>\n<p>This study, which obtained responses from 273 companies, reveals interesting conclusions such as:<\/p>\n<p>\u2013 79% of the companies that developed training programs during 2017 value the incorporation of digital training content more positively than paper-based materials delivered in face-to-face sessions.<\/p>\n<p>\u2013 88% of companies cite access to content via mobile as an important benefit in the evolution of delivering training content to employees.<\/p>\n<p>\u2013 79% of companies say that offering alternative formats of training content is essential to support professional training initiatives.<\/p>\n<p>In contrast to the presented data, another interesting conclusion provided by the study is that <strong>the increase in job performance was not linked to the training support<\/strong>,<\/p>\n<p>meaning that regardless of the medium through which the training is delivered, the design and content are the critical elements that enhance employee performance.<\/p>\n<p>Now, the study also mentions that employees express a preference for digital support over printed paper.<\/p>\n<p>These data should make us reflect on two important aspects that arise from the incorporation of technology in educational processes.<\/p>\n<p>The first and most important is that the quality and job-oriented nature of the training content are what truly enhance employee performance, and second, the incorporation of technology makes the employee training experience more successful.<\/p>\n<p>The challenge faced by the training manager in this situation is, first and foremost, to review the training itineraries, redefine them, and incorporate digital support dynamics. Therefore, the content of in-person courses should not be dismissed but rather recycled to be reused in a new format.<\/p>\n<p>For example, when a company develops the training itinerary for a new salesperson, it should establish in-person training on aspects of product knowledge transfer and application to their clients, the development of commercial skills that ensure their execution of the sales process, supported by post-course assistance in gamified micro-training modules that are developed through mobile phones.<\/p>\n<p>Ultimately, the quality of the content is the critical element that enhances employees&#8217; professional performance, and the choice of the format or support, whether in-person or digital, fragmented or combined, is at the discretion of the company&#8217;s training manager based on the transfer objective to be achieved.<\/p>\n<p>&nbsp;<\/p>\n<table cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><span class=\"s1\"><b>David Galve<\/b>\u00a0| General Director <\/span><span class=\"s1\"><a href=\"https:\/\/www.linkedin.com\/in\/davidgalve\/\">www.linkedin.com\/in\/davidgalve<\/a><\/span><\/td>\n<td><a href=\"https:\/\/www.linkedin.com\/in\/davidgalve\/\"><img decoding=\"async\" src=\"https:\/\/optimumventas.com\/wp-content\/uploads\/2017\/10\/Logo-Linkedin-P.png\" alt=\"Logo Linkedin\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>At Optimum Sales, we help you define the most effective training itineraries for your sales, post-sales, and customer service teams.<br \/>\nContact us at <a href=\"mailto:optimum@optimumventas.es\">optimum@optimumventas.es<\/a> and one of our consultants will provide you with a response tailored to your needs.[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;.vc_custom_1738916123093{margin-bottom: 0px !important;}&#8221;] Optimum Sales \u2013 Recycled and Reused Content: Reuse of Training Content for Digital Tools The company Conduent Learning Services has published a new study this year in the United States on the opinion that training managers in this country have about the use of digital content in training processes. This study, [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":7661,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70],"tags":[],"class_list":["post-9502","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-optimum-ventas-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Recycled and Reused Content - Optimum Ventas<\/title>\n<meta name=\"description\" content=\"The quality of the content is the critical element that increases the professional performance of employees and the choice of dynamics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Recycled and Reused Content - Optimum Ventas\" \/>\n<meta property=\"og:description\" content=\"The quality of the content is the critical element that increases the professional performance of employees and the choice of dynamics.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/\" \/>\n<meta property=\"og:site_name\" content=\"Optimum Ventas\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-12T08:08:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-04T10:20:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/optimumventas.com\/wp-content\/uploads\/2018\/04\/s15.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1244\" \/>\n\t<meta property=\"og:image:height\" content=\"662\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"David Galve\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Galve\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/\"},\"author\":{\"name\":\"David Galve\",\"@id\":\"https:\\\/\\\/optimumventas.com\\\/#\\\/schema\\\/person\\\/31e6ff6f558c53ed65c9a0db1955a47a\"},\"headline\":\"Recycled and Reused Content: Reusing Training Content for Digital Tools\",\"datePublished\":\"2018-04-12T08:08:43+00:00\",\"dateModified\":\"2025-03-04T10:20:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/\"},\"wordCount\":475,\"image\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/optimumventas.com\\\/wp-content\\\/uploads\\\/2018\\\/04\\\/s15.webp\",\"articleSection\":[\"Optimum Ventas - EN\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/\",\"url\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/\",\"name\":\"Recycled and Reused Content - Optimum Ventas\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/optimumventas.com\\\/wp-content\\\/uploads\\\/2018\\\/04\\\/s15.webp\",\"datePublished\":\"2018-04-12T08:08:43+00:00\",\"dateModified\":\"2025-03-04T10:20:47+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/#\\\/schema\\\/person\\\/31e6ff6f558c53ed65c9a0db1955a47a\"},\"description\":\"The quality of the content is the critical element that increases the professional performance of employees and the choice of dynamics.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/#primaryimage\",\"url\":\"https:\\\/\\\/optimumventas.com\\\/wp-content\\\/uploads\\\/2018\\\/04\\\/s15.webp\",\"contentUrl\":\"https:\\\/\\\/optimumventas.com\\\/wp-content\\\/uploads\\\/2018\\\/04\\\/s15.webp\",\"width\":1244,\"height\":662,\"caption\":\"Reutilizaci\u00f3n de Contenidos de formaci\u00f3n para herramientas digitales\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/recycled-and-reused-content-reusing-training-content-for-digital-tools\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Recycled and Reused Content: Reusing Training Content for Digital Tools\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/optimumventas.com\\\/#website\",\"url\":\"https:\\\/\\\/optimumventas.com\\\/\",\"name\":\"Optimum Ventas\",\"description\":\"Consultor\u00eda en ventas\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/optimumventas.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/optimumventas.com\\\/#\\\/schema\\\/person\\\/31e6ff6f558c53ed65c9a0db1955a47a\",\"name\":\"David Galve\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0d6f07dcbf4b202274cde67d63e205112fe4602335ac3534f52bf5f491928a02?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0d6f07dcbf4b202274cde67d63e205112fe4602335ac3534f52bf5f491928a02?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0d6f07dcbf4b202274cde67d63e205112fe4602335ac3534f52bf5f491928a02?s=96&d=mm&r=g\",\"caption\":\"David Galve\"},\"url\":\"https:\\\/\\\/optimumventas.com\\\/en\\\/blog\\\/author\\\/david_galve\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Recycled and Reused Content - Optimum Ventas","description":"The quality of the content is the critical element that increases the professional performance of employees and the choice of dynamics.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/","og_locale":"en_US","og_type":"article","og_title":"Recycled and Reused Content - Optimum Ventas","og_description":"The quality of the content is the critical element that increases the professional performance of employees and the choice of dynamics.","og_url":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/","og_site_name":"Optimum Ventas","article_published_time":"2018-04-12T08:08:43+00:00","article_modified_time":"2025-03-04T10:20:47+00:00","og_image":[{"width":1244,"height":662,"url":"https:\/\/optimumventas.com\/wp-content\/uploads\/2018\/04\/s15.webp","type":"image\/webp"}],"author":"David Galve","twitter_card":"summary_large_image","twitter_misc":{"Written by":"David Galve","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/#article","isPartOf":{"@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/"},"author":{"name":"David Galve","@id":"https:\/\/optimumventas.com\/#\/schema\/person\/31e6ff6f558c53ed65c9a0db1955a47a"},"headline":"Recycled and Reused Content: Reusing Training Content for Digital Tools","datePublished":"2018-04-12T08:08:43+00:00","dateModified":"2025-03-04T10:20:47+00:00","mainEntityOfPage":{"@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/"},"wordCount":475,"image":{"@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/#primaryimage"},"thumbnailUrl":"https:\/\/optimumventas.com\/wp-content\/uploads\/2018\/04\/s15.webp","articleSection":["Optimum Ventas - EN"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/","url":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/","name":"Recycled and Reused Content - Optimum Ventas","isPartOf":{"@id":"https:\/\/optimumventas.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/#primaryimage"},"image":{"@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/#primaryimage"},"thumbnailUrl":"https:\/\/optimumventas.com\/wp-content\/uploads\/2018\/04\/s15.webp","datePublished":"2018-04-12T08:08:43+00:00","dateModified":"2025-03-04T10:20:47+00:00","author":{"@id":"https:\/\/optimumventas.com\/#\/schema\/person\/31e6ff6f558c53ed65c9a0db1955a47a"},"description":"The quality of the content is the critical element that increases the professional performance of employees and the choice of dynamics.","breadcrumb":{"@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/#primaryimage","url":"https:\/\/optimumventas.com\/wp-content\/uploads\/2018\/04\/s15.webp","contentUrl":"https:\/\/optimumventas.com\/wp-content\/uploads\/2018\/04\/s15.webp","width":1244,"height":662,"caption":"Reutilizaci\u00f3n de Contenidos de formaci\u00f3n para herramientas digitales"},{"@type":"BreadcrumbList","@id":"https:\/\/optimumventas.com\/en\/blog\/recycled-and-reused-content-reusing-training-content-for-digital-tools\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/optimumventas.com\/en\/"},{"@type":"ListItem","position":2,"name":"Recycled and Reused Content: Reusing Training Content for Digital Tools"}]},{"@type":"WebSite","@id":"https:\/\/optimumventas.com\/#website","url":"https:\/\/optimumventas.com\/","name":"Optimum Ventas","description":"Consultor\u00eda en ventas","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/optimumventas.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/optimumventas.com\/#\/schema\/person\/31e6ff6f558c53ed65c9a0db1955a47a","name":"David Galve","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/0d6f07dcbf4b202274cde67d63e205112fe4602335ac3534f52bf5f491928a02?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0d6f07dcbf4b202274cde67d63e205112fe4602335ac3534f52bf5f491928a02?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0d6f07dcbf4b202274cde67d63e205112fe4602335ac3534f52bf5f491928a02?s=96&d=mm&r=g","caption":"David Galve"},"url":"https:\/\/optimumventas.com\/en\/blog\/author\/david_galve\/"}]}},"_links":{"self":[{"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/posts\/9502","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/comments?post=9502"}],"version-history":[{"count":2,"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/posts\/9502\/revisions"}],"predecessor-version":[{"id":9504,"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/posts\/9502\/revisions\/9504"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/media\/7661"}],"wp:attachment":[{"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/media?parent=9502"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/categories?post=9502"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/optimumventas.com\/en\/wp-json\/wp\/v2\/tags?post=9502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}