WhatsApp Business Course
All our clients have WhatsApp. This is a communication and sales channel that our sales teams are not fully leveraging to generate business with clients. This WhatsApp Business course is designed to help our sales teams engage with clients in a commercial, professional, and effective way.
Course Content Index
1. Introduction and objectives of the course.
2. Digital transformation in B2B relationships.
3. Differences between WhatsApp and WhatsApp Business.
4. Migration to WhatsApp Business.
5. Practical application.
6. Creating a profile on WhatsApp Business.
7. Practical application.
8. Setting up sales tools.
9. Practical application.
10. Metrics.
11. Practical analysis.
12. Commercial use of WhatsApp Business.
13. Application to each participant’s business.
14. Summary and course closing.
Methodology
In-person: The deductive training methodology “Learning by doing” will be used, where participants not only acquire new knowledge but also practice it in the classroom. Additionally, case studies, questionnaires, movie scenes, assignments, group discussions, and role plays will be utilized.
Online: The training courses in online format are developed using the Flipped Training methodology, which combines live sessions with a specialist trainer via webinar, with situation analysis, discussions, and group work carried out by participants both individually and collectively. Its compact format allows for maximum utilization of the sessions and compatibility with professional obligations, ensuring a quick transfer of the knowledge learned to the workplace.
Target Audience
- Sales teams and Inside Sales teams.